Speak the language to recruit the GenZ types

The Print Show at the NEC last week passed off with few complaints (apart from the cost of parking and inflated price of hotel rooms that is). Exhibitors met interested visitors and visitors got to see machinery being put through its paces. There was even machinery on the floor that no visitor had ever seen […]

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Gareth Ward's Comment

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Beware the false prophets of automation
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Thanks for the recommendation Richard
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Look after the sensors you depends on
We need to change print’s vanishing image
Avoid the temptation of low maintenance
Take inspiration where it is presented
Print needs to count on sustainability
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Christmas is a time for celebration – with print
There is a time for acquisition
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Deals are big in packaging but not for print
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Hate it or love it, AI is going to change print
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Where’s the flair that show business needs?
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How to put together the inkjet puzzle
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There’s no point in flocing to the same shows
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Holy Grails are not found online
Print needs to be a shining example
All the news that is fit for a prince
Old Warde’s Almanac for 2023
When it’s all for one, it may be one for all too
Ring out those seasonal bells
Hit the lights, the show’s about to begin
Recession is coming, all change please
Farewell to the familiar facsimile
The web is still too new-fangled for some
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How to corral information in the digital age
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Take your partners for the marketing dance
Protect us from unfulfilled product promises
The platform to launch success in print
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Once part of the game, passing off harms all
Just blame it on the boogie
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The revolution will not be revealed at Fespa
At last we will meet again
Welcome initiative but more is wanted
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A colourful future awaits the brave
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Perspiration is winning over inspiration
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Printers should tune up their message
Back to the future is not the answer for print
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New generation dotcom boom or bust
If you want to get ahead get a patent
Time is short, so is everything else
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