Media Pack 2026
Print Business is changing. What is not changing is its ethos of producing a magazine full of high quality content that those running print businesses want to read.
Price List from March 2026
Please note that Print Business does not publish ratecard prices designed to be negotiated down. Our rates are already competitive and very good value for money (or so our existing advertisers tell us).
Full Page in Print Business Magazine
Run of Paper One-off £2,500 | Series x4 £2,000 (£8,000)
Specified Position (excluding covers) One-off £2,200 | Series x4 £2,000 (£8,000)
Inside Front Cover/Back Cover One-off £2,500 | Series x4 £2,200 (£8,800)
IFC SOLD OUT till Spring 2027
IBC SOLD OUT till Spring 2027
Back Cover SOLD OUT One-off £4,000 | Series x4 £16,000
Bound In Inserts Single leaf up to 370gsm £3,000, extra leaves £250 each
Banner on Print Business News Ezine
Print’s best read email
One-Off £300 | 2-3 Insertions £275 | 4+ £250
Circulation
Print Business magazine is quarterly. It is around 80pp and is packed with high level content. It is not a magazine that one could expect to consume in one sitting. It had a long shelf life as a bimonthly and there is no reason that the new frequency would change that high level of engagement.
The most used phrase in our reader feedback is that they read it from cover to cover. Now it takes them longer and they take several visits. The circulation reflects the changing landscape of the UK printing industry and is curated to around 3,000 people, mostly at C-level. As Print Business is not a flick-through magazine, it goes to those who are really going to see the benefit of, and be inspired by, the high level content.
Data is managed in-house. We recognise that working from home is established for many, and we have a robust system for allowing for that – via subscription. However, those companies that we call Pinos (printers in name only) are not our core readership and those that have a domestic address do not receive a magazine unless it is paid for.
The Monday morning News Ezine goes to about 1,600 people who have opted in. It has an average open rate of 30% and click through of around 25%. Its popularity is due partly to its arrival time of 8am on Mondays and the fact that it is the only Print Business email (no updates, no third party eshots).
Features List
As Print Business is a quarterly, quality, thought leadership publication, a features list is neither feasible or appropriate. However, the team is happy to talk through possible themes of upcoming issues. The deadlines are below and as they are the last possible minute, early contact is advisable. We suggest contact two months before the deadline.
Production Schedule
SPRING Mar/Apr/May Ad deadline 20 March 2026
SUMMER Jun/Jul/Aug Ad deadline 19 June 2026
AUTUMN Sep/Oct/Nov Ad deadline 21 September 2026
WINTER Dec/Jan/Feb Ad deadline 20 November 2026
Mechanical Data
Full Page 245mm wide x 297mm deep with 3mm bleed to all sides, CMYK, supplied as PDF/X-1a or higher with crop marks
PLEASE NOTE that PDFs are uploaded directly to our printers workflow and responsibility for correct output lies with the creator.
Ezine Banner 630px wide x 140px deep, RGB PNG/Jpeg (sorry, no animated gifs)
WHY ADVERTISE IN PRINT?
The short answer is because your customers are printers. Print is their life. It’s often generational, ink in the blood and all that. When your business is putting ink on paper, you tend to respond more to messages targeted at you in print.
If the managing director of a print company isn’t at their desk it’s because they’re on the shop floor, looking at the work going through, checking quality, solving problems, seeing where the bottlenecks are. Figuring out how to make the most profit on a sheet. And figuring out how to solve those problems.
Some solutions are obvious. Printers know their business and when trends come and go they can figure out how to do the jobs and make money on them short term. Then there is the point when they need to diversify into machinery that isn’t necessarily familiar. It might be large format, cartons, mailing and even box making if there’s a hive of influencers in striking distance.
These are all growth opportunities requiring research and investment and it is the research part where magazines (and their websites) come into their own. Readers don’t necessarily look for ads but more for inspiration, which magazines have provided since Chippendale started making chairs.
Printers love reading about other printers and when they find someone using a bit of kit that fits the bill, they will often contact them. Ask them questions, figure out if they’re in the right ball park.
That’s why Print Business goes into printers’ factories and tells their stories. Our collection of case studies is a virtual well thumbed reviews section. And of course there’s the magazine. It’s not a flick-through read. The thing we are told most is that printers take their copy home, to give it their full attention. And if you think that it’s pointless advertising to the print industry in summer, we can show you the photos we are sent of people reading it on holiday on a beach.
Print advertising isn’t about generating sales. It’s about brand recognition and your name being the first that comes to mind once the decision to buy anything from high end inkjet to workhorse multifinishing has been made.
And if you’re still unconvinced, remember this. McDonald’s is the most recognised brand on Planet Earth and it stays that way by advertising on every available media platform – including print – every single day.