The Royal Mail looks like it has got itself into a pickle, albeit with the best of intentions. Those intentions are be highly sustainable, to cut its carbon footprint and at the same time, to stay in business. To this end its mail marketing operation, MarketReach, in collaboration with the Strategic Mailing Partnership, has produced […]
How to give the mail a stamp of sustainability
The Royal Mail looks like it has got itself into a pickle, albeit with the best of intentions. Those intentions are be highly sustainable, to cut its carbon footprint and at the same time, to stay in business. To this end its mail marketing operation, MarketReach, in collaboration with the Strategic Mailing Partnership, has produced […]
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Prayers for the future of the print industry