Exploring today’s packaging trends

Heidelberg is running a webinar to tie in with London Packaging Week and explain to end customers what is possible with technology.

Heidelberg is demonstrating its packaging credentials through an online seminar organised in partnership with London Packaging Week.

The webinar will be broadcast live on 7 July running from  11.00am to 11.45am. It will feature a conversation between Matt Rockley from Heidelberg UK and Kerston Haase from Heidelberg’s head office. She is responsible for business development packaging and as part of that job keeps a close eye on developments in the packaging market. 

During the webinar, they plan to cover sustainability and how the company’s technology can help reduce carbon footprints through lower energy requirements as well as the need to understand the circular economy for fibre based packaging.

Automation is a key part of this, including what artificial intelligence and cloud computing can bring.

These address the two key marketing trends that are driving packaging print: sustainability and automation, including the use of AI technologies.

The webinar will be available to play back for those that register if unable to participate on Thursday. Register here.

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