Rocket Graphics has taken on an additional unit, installed a 3.2 metre Vutek hybrid printer and increased its cutting capacity with a 3.2 metre Zund to accompany the printer. The extra space adds 30% taking floor space to 2,600m2.
Sales director Antony Rider explains that the extra capacity will allow the Watford company to keep ahead of demand. “The Vutek will let us produce what used to take 15 hours on our Mimakis in six hours with no loss of quality and the same versatility,” he says.
The Vutek LX3 UV hybrid printer joins a 5 metre wide Vutek GS5000R roll to roll printer and a 3.2 metre M-Tex dye sublimation fabric printer. There are also five Mimaki roll printers, the most recent of which is a JV300 1.6 metre wide LED UV print.
And the boost in capacity is needed. The company recently delivered wraps and graphics for the Ryder Cup near Paris, producing the structures and mounting for 42 sponsors in on site hospitality pavilions. This required more than 3km of fabric, printed, mounted and delivered to the course near Paris in two weeks.
“We have to have the equipment to be able to react quickly,” says Rider. Equally important is accurate colour matching across all the devices. Rocket purges every machine every day “so that we can guarantee the quality” he adds.
The extra floor space will be used in a variety of ways, building the structures to support the fabrics stretched over them, or bringing in 100 vans for wrapping as it did for a recent project.
“We specialise in experiential jobs for events, some bespoke retail. Most of our work is for agency customers where we can add value rather than supply commodity print. That comes through adding our ideas and prior experience. It’s this that helps us to grow.”
The new cutting table, a Zund G3, provides greater automation and expands the maximum width processed to 3.2 metres from 2.2 metres. it will increase throughput of print work that needs cutting down before shipping.
Turnaround times are becoming shorter, even for enter like the Ryder Cup where dates are set years in advance. Artwork will, however, not be signed off until the last possible moment.