09 August 2019 Print Companies

ProCo rolls into larger jobs with T240 investment

Marketing services printer ProCo has installed continuous feed inkjet press to cope with growing demand for longer runs.

ProCo has completed a £2 million investment round with installation of an HP PageWide T240 HD at its south of England premises in Stansted, Essex.

The step into reel fed printing comes after an in-depth look at all high speed inkjet presses on the market, before committing to HP. “We spoke to all the leading continuous feed colour inkjet vendors, with many of them coming up with very strong proposals,” says CEO Jon Bailey.

It is still getting to grips with some of the changes, ensuring a good match for papers across its fleet of HP Indigos, the inkjet web press and its RMGT SRA1 LED UV litho presses. The latter have been instrumental in driving the Sheffield based business into larger volumes.

“Not so long ago, a high volume for ProCo was a job of 200,000. We were, after all, a purely sheetfed facility. But times have changed and not just with inkjet. When we moved to the SRA1 litho presses, our bar increases as it did when we deployed the B2 Indigo. Now high volume for ProCo is in excess of 1 million. We should say that our sweet spot is dynamic or target volumes which the solutions we develop can enable,” he says.

The operation has been reorganised to facilitate this. The Stansted factory has been enlarged with acquisition of additional units to triple its floor space. The site now operates two Indigo 7x presses and has installed two Böwesystec enclosing and mailing lines as it is now geared towards a specialist hub for high volume production.

It is also the site for Spark, the group’s digital awareness and learning centre. “From where it was 18 months ago, the site is bigger and unrecognisable,” Bailey adds. “One of the major benefits we have of being a two site group with mirrored press and workflow technology, is that we have flexibility to move work between sites. And we have had to do a lot of this work as the inkjet was deployed.”

The T240 HD is fitted with Tecnau unwinder and 1550 slitter and dynamic perforation unit. This will deliver direct mail jobs including activation letters and one piece mailers as well as print on demand applications for book publishing.

This is scratching the surface as far as Bailey is concerned. “The value of any device like the T240 is only as clever as the ideas which go behind filling it. It runs so fast we need to automate and integrate at every possible turn.

“Our product mix continues to evolve and our clients look to find new ways to reach their customers with relevant communications. We recognised the time was right to invest in new kit and infrastructure, enabling us to continue to offer all encompassing print marketing solutions and exploit the high volume DM, publishing and commercial print markets where speed, high quality colour and variable content are key.”

By Gareth Ward

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Jon Bailey in Stansted

Jon Bailey in Stansted

ProCo's Stansted site will be its hub for longer run jobs with installation of a first continuous feed inkjet press, an HP T240 HD, says CEO Jon Bailey. This is joined by a pair of Böwe mailing lines and two Indigos.

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