The first virtual conference for the printing industry in the Covid age kicks off tomorrow and is followed by three days of online presentations, conversations and discussions.
The Futureprint Virtual Summit has been put together in the last few weeks by consultancy FM Future and is intended to provide pointers to the post pandemic landscape that printers will need to navigate. The not for profit event is free to attend and had by last week attracted more than 500 registrations.
Virtual visitors are able to dip in and out of the presentations according to taste. These cover as broad a scope of subjects as print itself. This includes signage, packaging and commercial print, marketing, recruitment and online purchasing. Presentations by technology providers introduce those developments that might otherwise have been launched at Drupa.
Print Business has been involved, recording interviews with Jan Franz Allerkamp and Dario Urbanati, both from Actega Metal Print, explaining the technology and positioning of the EcoLeaf system that is just going into beta testing. There is also an interview with Nigel Tracey from Scodix about the development of the web to pack business model and the role that digital enhancement plays.
The idea followed response to a series of short webinars at the outset of the lockdown. "We then thought why not extend this to provide a more significant level of content, across a wider spectrum of print?” says FM Future director Marcus Timson.
“Our thinking is that we want to simply extend and amplify this value and in so doing, help the market to connect and gain access to some quality insight delivered by experts, leaders, and other professionals and partners within the sector – at a time when we all need it the most."
The Covid-19 pandemic prompted FM Future to put together a three day online conference to discuss what the industry might look like once the lockdowns are eased and the industry can return to some semblance of normality.