Ambitious print management supplier ASL has reached a reseller agreement for Kodak’s Nexpress machines.
This is the first deal of its type for Kodak and brings ASL its most powerful print engine to date. The company is moving beyond office solutions into production printing with Xerox, Ricoh, Canon, Konica Minolta and Intec and has recently joined the IPIA.
“The partnership with Kodak represents a significant milestone for ASL as we continue to develop our portfolio in the commercial print space,” says Will Docherty, commercial and industrial printing systems director at ASL.
ASL has a network of 11 locations across the UK and has added to these with acquisition of Reported only this summer. It has also received an influx of investment when Primary Capital Resource became the company’s key financial backer, taking over from Mobeus Equity Partners.
At the time ASL managing director Mark Garius said: “This is an important and significant milestone for ASL that will enable us to continue to grow our business both organically and acquisitively in the market.” The strategy has been to consolidate the fragmented office equipment sector through acquisition, now expanding into supply of digital print technology.
Here the strategy is to be platform agnostic. “Our vendor neutral approach allows us to recommend the best technology for each individual client,” says Docherty. And ASL reckons on 6,000 customers across the UK.
While not all will be in position to invest in a Nexpress, the deal will extend Kodak's reach into a sector that has not been available previously. ASL will be able to offer printers an integrated solution using the most suitable print engines from across the range of vendors, and with more people on the ground than Kodak can muster.
Darren Chard, sales and marketing director of Kodak UK, says: “Our partnership with ASL will help more printers across the UK integrate the highest quality production level digital print technology into their operations while receiving exceptional support and services from Kodak’s dedicated team of service professionals.”
The Nexpress has long included five print stations, able to offer additional coating, neon, metallic and security inks and long sheet printing while reaching 2,500 sheets an hour.
By Gareth Ward